Thursday, March 20, 2014


If you're in PPC, you'll undoubtedly have heard about Hanapin Marketing's HeroConf, the world's largest PPC conference. If you're thinking of attending HeroConf 2014, you won't find people wearing capes, masks or spandex leggings (well, probably not, anyway). However, you will find WordStream and many other PPC experts speaking about the hottest topics in paid search.

HeroConf 2014 will take place at the Hilton Austin Hotel in beautiful Austin, TX, from April 28-30. The Hilton Austin is nestled in one of the city's trendiest areas, and is located just two blocks away from Austin's historic 6th Street entertainment district.

Why Attend HeroConf 2014?

There are already dozens of reasons to attend HeroConf 2014, but here are some of the highlights:

  • 4 keynote addresses
  • 11 networking events
  • 40 in-depth sessions covering a wide variety of PPC topics
  • 65 presentations by PPC experts from Google, Bing, HootSuite, Acquisio and eBay, among others
  • A speaker-to-attendee ratio of 1:5, offering unparalleled access to industry experts, influencers and thought leaders

During HeroConf 2014, WordStream's very own Director of Search Engine Marketing, Rich Griffin, will be speaking about "The Truth Behind Quality Score (No, Really)," a must-see talk about the ins-and-outs of this important PPC metric.

Fun and Games

Of course, HeroConf is known for much more than its quality speakers, diverse program of events and ability to leap tall buildings in a single bound.

Attendees will be able to demonstrate their athletic prowess during table tennis tournaments, watch the latest films at private movie screenings, and enjoy complimentary drinks at the event's open bar. Oh, and there will be plenty of chances to commemorate the occasion with some awkward and/or hilarious photos at HeroConf's special photo booths - form-fitting clothing optional.

10% Off Registration

As a sponsor and speaking partner of HeroConf 2014, WordStream wants to give you the opportunity to attend this unique event at a 10% discount. Simply use the Deal Now "WordStream10" when registering to get your discounted tickets.

Passes are selling out fast, so don't delay - don your trusty utility belt and attend the year's biggest and best PPC event. We'll see you there!

Search Marketing Madness!

It's that time of year again! In the spirit of NCAA March Madness, PPC Hero is running its Search Marketing Madness bracket again, and now's the time to cast your vote! The contest features four categories - Best PPC Conference, Best PPC Blog, Best PPC Software and Best PPC Manager. Weigh in and you could win a free registration to HeroConf 2014. Enter here for a chance to win!

1 comment:

  1. Absolutely amazing share about world's largest PPC conference. I liked reading about it. PPC Advertising is in trend for quite a long time and I think they provide great revenue to the businesses. I might also hire the PPC service for my local business.